French website or French translation : what is best for you?
Unless you could pick French translation included in your French website. How does it sound?
To succeed in France, Great Britain or any UK enterprises must ask themselves an important question: Is French translation alone enough to create International revenues?
When needed, Great Britain or any UK enterprises do use French translation services. But unless they decide to increase their sales in France, translation is not going to help them in the long run.
Great Britain or any UK enterprises need online business solutions as well. That means they could use a professional International website management who can handle French website commercial writings and any other commercial materials.
Free guide to create revenue with your French website and not losing spending money in French translation alone.
- Break into France and have a permanent presence online,
- Drive traffic to your French website and generate sales leads,
- Start international connections and links with European businesses,
- And many other sources of profit that any Great Britain or any UK enterprises can afford using French online business.
What does prevent Great Britain or any UK enterprises to set up their French website?
- Lack of information: French translation company providers can only provide what they do best: translation.
But most of these translation company providers have to outsource French copywriters and online marketers to help their Great Britain or any UK clientele to sell online.
- European Internet business competence: How to find French keywords? Who could buy your products in abroad? Are you ready to answer French customers’ query? How to advertise in French? There are many pitfalls and mistakes you need to avoid.
Cultural barrier:
- “Sorry” isn’t an answer to French consumers. How to deal with this situation?
- Make money = Faire de l’argent – right translation but could have different meanings for website copywriting.
- Buy 1 item get 1 free = Achetez 1 article et obtenez-en 1 autre gratuit – right French translation but not always appropriate for website copywriting.
- Good value for money = Bonne valeur pour de l’argent – understandable but wrong expression for website copywriting.
Warning: Here is French translation biggest enemy: The usual suspect . And yes, there is a catch with robot translation.
It’s attractive to use free translation tool that instantly translates a page into French. But be very careful as some of the words may be accurately translated but the gist of your text probably won’t.
To be honest with you, avoid publishing these translated documents as they will surely ruin your image.
French website: Know-How for UK company. Only 1 condition requested: No need to speak or understand French!
1 – Professional French copywriting,
Do not simply translate your actual English website. Consider your message from the view of French potential customers. Keep in mind your message and your image when translating your domestic any important document.
2 – French search engine optimisation and keywords management.
Choose an international partner who knows the French market, is able to adapt your message to your target audience and send you report in English on a regular basis. But keep in mind that professional translator are not copywriters! Contact Catalyst Entrepreneur dot com prior to any decision.
3 – Free French domain name and Internet Marketing,
Define what your objectives are: i.e. getting new customers, create resellers network..?
4 – Put all your attention on your French Home Page featuring:
Your USP
Your French best product
Your French keywords
5- Gradually add more pages
6- Just wait for the order for the incoming orders doing nothing!
With your new French website, your French online shopping operates 24/7 in auto pilot.
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